Marieke van Doorninck: There is indeed a broad movement that recognises that ecology and the social domain are interlinked, and that green sustainability cannot isolate itself from other challenges. Socrates Schouten: The doughnut is a striking new term, but how new is the idea? Politicians are already working nationwide on the concept of wellbeing, for example. Above all, the doughnut is expected to offer a compass for measuring prosperity beyond the here and now. Amsterdam’s “city doughnut” provides a target for the future and will be supplied with a great deal of data. While the environment and the economy have long been approached in a piecemeal way, the model describes how societies and businesses can contribute to economic development that respects the boundaries of planet and society. The doughnut is a way to think about how to solve environmental and socio-economic challenges in a coherent and balanced way. The goal is to halve the use of new raw materials by 2030 and to achieve a fully circular economy by 2050.Īmsterdam’s circular economy strategy is a tailored elaboration of the “ doughnut model” created by British economist Kate Raworth. The city has committed to building a supportive infrastructure that includes sharing platforms, thrift shops, online marketplaces, and repair services. For example, circular consumer goods – such as furniture, electronics, paint, and textiles – must become more available to locals. This strategy includes many measures that businesses, the municipality, and also citizens will have to put in place in the coming years. On April 8, Amsterdam city council adopted a five-year circular economy strategy. What follows is a conversation with Marieke van Doorninck, the municipal councillor responsible for a circular economy, on what doughnut economics will mean in practice for Amsterdam. In developing this strategy, the city council engaged the now world-renowned creator of this model, Kate Raworth to tailor the model to Amsterdam’s social and environmental problems. As the Brussels region gears up to reform its economy on the basis of the doughnut model, Amsterdam is already taking the leap with its renewed sustainability strategy.
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